4th Hong Kong Digital Advertising Industry Fresh Graduate Support Scheme: Programmatic Trader

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Company Info

iProspect Hong Kong Limited

Phone:
Web: www.iProspect.com/en/hk

Programmatic Trader

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Job Category:

New Media Marketing: Social Media Marketing

Salary:

Negotiable

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Employment Type:

Full time

Posted:

05.07.2019

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Job Description:

Role Purpose
AMNET, the trading desk of Dentsu Aegis Network is looking for a Programmatic Trader to join the Asia operations team based in Singapore. The ideal candidate will be a highly motivated, eager to learn, well-organized and hands-on individual with prior experience in both the planning and buying of online media (CPM, CPC and CPA) campaigns. The individual should be self-motivated and have the capability to operate independently while being part of a team, with the ability to meet tight deadlines. SEM campaign strategy and management experience is a plus. The candidate will possess strong analytical skills and experience in managing and executing online media buys while ensuring they achieve the metrics/goals.

Key Accountabilities

Work collaboratively with Account Management and agency teams to evaluate client needs with regards to their advertising objectives and goals, and to coordinate successful delivery of campaigns
Implement digital media buys (CPM, CPC, CPA) while maintaining budget control throughout entire process
Monitor and manage performance of campaigns and perform optimization on a daily basis and where necessary
Prepare Media Plans based on briefs submitted by clients
Be highly organized and effectively manage all the details associated with media campaigns
Generate weekly reports outlining campaign performance
Providing post launch analysis and recommendations for future campaigns

Job Requirements:

Personal Specification
(Personal attributes essential to performing role including competencies, expertise, knowledge)

BA/BS degree in related field or equivalent substantial work experience strongly preferred
Candidates with experience in Online Media Planning / Buying in the Performance Display Advertising space will have a distinct advantage
Meticulous with strong analytical skills and a keen interest in numbers
Consultative, with strong written and verbal communication, and presentation skills
Ability to diagnose campaign issues, create solutions, to communicate and recommend those solutions to others in an easy-to-understand format
Excellent time management with ability to manage multiple projects across several client engagements while meeting deadlines. Able to work well under pressure and deliver exceptional results.
Media agency experience is a plus
Preference given to candidates with SE Asia market experience